Lonna Samuels, project director, has been a Gelb Consulting team member for over 3 years. Since joining Gelb, Lonna has managed a variety of qualitative and quantitative research studies particularly in the Healthcare and Oil and Gas industries. Brand research has been her focus but she has also gained competency in several other marketing research techniques, such as experience mapping and market segmentation.
EDUCATION:
BA, Psychology, University of Texas, 2004
BA, Advertising, University of Texas, 2004 |
