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| 21-Feb-10 9:00 PM CST | ||
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Oilfield Customer Acquisition and Retention Systems |
| Marketing organizations can demonstrate value in customer acquisition and retention using CRM systems like Salesforce.com. This article outlines Gelb's approach to needs assessment, configuration and long-term implementation. |
| For additional information on this article, please contact: | ||
| John McKeever | ||
| 281-759-3600 x1022 | ||
| Source: John McKeever | ||
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