Gelb Consulting Group Inc. Article RSS http://www.gelbconsulting.com Gelb Consulting Group Inc. Article RSS feed. . Gelb Consulting Group Inc. http://www.gelbconsulting.com/tresources/en/images/icons/tendenci34x15.gif http://www.gelbconsulting.com no Copyright 2005, Gelb Consulting Group Inc. Tendenci Membership Management Software by Schipul - The Web Marketing Company en-us noemail@gelbconsulting.com Wed, 08 Sep 2010 03:05:02 GMT Articles http://www.gelbconsulting.com/en/art/159/ <p>During a presentation at the Fourteenth National Forum on Customer Based Marketing Strategies held earlier in 2009 in Las Vegas, John McKeever, president of Gelb Consulting Group and Jim Macksood, associate director of brand strategy and communication at the University of Michigan Health System (UMHS), shared their insights about an experience mapping study conducted at UMHS.</p> <p>Their insights were captured in an article featured in <u>Strategic Health Care Marketing</u> .&nbsp; To download a PDF copy, click on <a href="">Insights from University of Michigan Health System Experience Mapping Study</a> .</p> <br><br>18-Dec-09 12:00 PM Insights from University of Michigan Health System Experience Mapping Study <p>During a presentation at the Fourteenth National Forum on Customer Based Marketing Strategies held earlier in 2009 in Las Vegas, John McKeever, president of Gelb Consulting Group and Jim Macksood, associate director of brand strategy and communication at the University of Michigan Health System (UMHS), shared their insights about an experience mapping study conducted at UMHS.</p> <p>Their insights were captured in an article featured in <u>Strategic Health Care Marketing</u> .&nbsp; To download a PDF copy, click on <a href="">Insights from University of Michigan Health System Experience Mapping Study</a> .</p> no http://www.gelbconsulting.com/en/art/159/ John McKeever Fri, 18 Dec 2009 18:00:00 GMT