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National Cancer Institutes Annual Conference

Thursday 29-Apr-10 8:30 AM to Sunday 2-May-10 5:30 PM CDT

Details for "National Cancer Institutes Annual Conference"

National Cancer Institute Public Affairs and Marketing Network (PAN) and National Association of Cancer Center Development Officers (NACCDO) presents its annual meeting held over the course of 4 days in Tampa, FL.

Gelb will share findings from a benchmarking study conducted for the marketing session.

Session description:

Internal Communications…Connections…Morale…Development…Problem Solving – these are all potential goals for a good Intranet. Our panelists will tell you how they built Intranets for and with employees. They’ll also share the metrics to prove it works. (Marketing)

Presenters:
Mary Ann Short, Karmanos Cancer Center
John McKeever, Gelb Consulting Group

Our second annual Public Affairs and Marketing benchmarking study will provide you with the inside information you crave as you begin your planning and budgeting. This year's survey will be compared to last year's and will also dive deeper into several other key areas of interest.

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Tags: academic medical center brand strategy experience mapping Gelb McKeever NACCDO PAN