Improving ROI on Marketing in the Oilfield Series
Each report includes responses from over 100 upstream oil and gas industry decision makers. Results published in 2008, but previous year’s results can also be purchased.
Marketing executives will gain insight into how to improve their marketing efforts in each of these critical areas:
Salesforce Effectiveness
Advertising Effectiveness
Tradeshow Effectiveness
Successful New Product Commercialization
Attracting and Retaining Employees in the Oilfield
Customer Experience and Loyalty
Subscribers will receive a presentation-style report for each study mentioned above. Click here to buy now.
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